Yoni Yardeni    


NATIONAL RUGBY FOOTBALL LEAGUE


Before I started working at Robin around the clock, my first pair of freelance assignments were a couple of my coolest milestones yet. As part of our work for the budding National Rugby Football League, I was tasked to ghostwrite a pair of op-eds (don’t tell anyone) for a pair of worthwhile investors: multi-talented athlete Bo Jackson and NBA champion Metta World Peace. 

This was a full-circle moment for me, as a whole decade prior, I attended a book signing promoting “Metta’s Bedtime Stories,” the former Laker’s first-ever book. Here, I had the opportunity to prove I actually read it. 

These articles were published in Sportico and Sports Business Journal, respectively.

Team Credits:
Creative Director: Brendan Bilko
Senior Coordinator: Erica Annon
PR Coordinator: Gianna Arantes